Wednesday, 9 November 2016

TA Research - Profiling

'We heart Pop' magazine is aimed at the target audience of teenagers.
The layout is less mature than a Classical magazine. The text is sans serif and shows a modern touch with the kerning of 'Katy Perry' and the letters with gaps such as the A or the P have been filled it, this is a fun way of using text, implying it is more aimed at younger audience because it looks more modern. The speech bubble is very easy to see and looks very pop art, the use of the bubble helps with the magazine name 'We love pop' as it looks like someone is saying it, it has a heart to imply that they use emoticons and that is very modern and attracts a younger audience. Puffs are used to highlight key parts, it attracts younger people because it stands out to them more. A Pug is used to show clothing that pop stars would wear but at a more affordable price for younger people. The star is standing in a position that makes her look as if she is a diva, most teenagers can come across as a diva and will appeal to girls a lot because it uses more styles to suit them.


The second magazine would be aimed at a older audience. The name of the magazine is 'Classic FM' and would be seen to everyone as a classical music magazine, usually people attracted to that style of music are of an older audience. The page is set out to be easy to read and uses a classic colour scheme. The Black, white, red and gold is carried through the cover and these are very safe colours but look elegant and mature. The gold of Paul McCartney's name symbolises that he is an important person, the star of the cover being him will draw in peoples attention as he is a very well known star and is known around the older audience. The magazine doesn't feel as cluttered as the pop magazine however this is because they have kept the text in straight columns. An older audience would be more interested in this magazine too because it comes with a free CD, younger people now download music on apps instead of buying CD's, however an older audience may still buy CD's because they're used to doing that and they don't really use the social media we have today.

Image result for magazine music
The third magazine cover is from 'Billboard'. This magazine is aimed at a young mature target audience, from the ages of 16 and upwards. This magazine is made to look very mature and spaced out. The text is set into columns that are in a white text to contrast off the darker background of the black and white photograph of Drake. The magazine have used a younger artist that appeals to a younger audience, they have also used a white sans serif font through out using small doses of colour to make it pop, however this makes the magazine look young and mature and most appealing. This magazine uses a puff to draw in attention to a story. Overall this magazine is kept simple and stylish to fit a young, possible university students life.



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